From Our Community: Lessons from Facebook Messenger, Ice Bucket Challenge

Recently, social media was abuzz with such things as the Ice Bucket Challenge and the debate surrounding Facebook Messenger. While this stuff don’t specifically have got to do with small businesses, there are lessons businesses can take from them. These and other lessons are included on this week’s Community News and knowledge Roundup.

Lessons from the Ice Bucket Challenge

(Kimberly Crossland)

The Ice Bucket Challenge has taken the social media world by storm while raising money for ALS. However the success of this challenge could potentially provide some valuable lessons for businesses using viral marketing, as some members of the BizSugar community discussed . Here, Kimberly Crossland shared her own experience with the Ice Bucket Challenge and what businesses can learn from it.

What Businesses Can Learn from the Facebook Messenger App Controversy

(Horizon Business Funding)

Facebook’s Messenger app was embroiled in some controversy recently due to the permissions that some say could impact users’ privacy. Andrew Greissman shared some things businesses can learn from this case when developing their very own apps or perhaps using apps for business purposes. And the BizSugar community discussed it further here .

Use Trending Topics on your Content Marketing


Trending topics include current events and other topics that folk are talking about instantly. For businesses, these topics delivers inspiration for content marketing efforts. Anita Campbell shared some tips for locating trending topics and using them as portion of a content business plan.

Find Your Marketing Message

(Gritty Writer)

Effective marketing requires a transparent message. And per Jamillah Warner, there’s one very necessary step that plenty of marketers try and skip. During this post , she outlines the trail to making a transparent marketing message.

Achieve Kickstarter Success

(Killer Startups)

Crowdfunding may be an exceptionally useful gizmo for certain startups. But success isn’t guaranteed. During this post, Keith Liles shares among the keys to Kickstarter success. And he even profiles a business that has found success using this technique.

Write an efficient Twitter Bio

(No Passive Income)

Twitter bios only contain 160 characters, but there’s the way to fit numerous useful information in that short space. On this post, Erik Emanuelli shares 7 essential ingredients to take advantage of in an excellent Twitter bio. The BizSugar community also discussed Twitter bios here .

Maximize Social Media Engagement

(Code Improv)

With such a lot of different social media tools to select from, how have you learnt what ones will truly help your enterprise essentially the mostsome of the most? During this post, Brant Bell shares three of the tools which could help what you are promoting maximize social media engagement.

Build Consumer Trust

(Content Marketing Insider)

Building consumer trust is the secret to getting repeat business. So just how do you build this trust? Lucy Holloway outlines the 0 four components necessary 0 to develop trust with customers on this post.

Small Businesses Must Track Their Dollars

(Small Biz Survival)

Bookkeeping isn’t the foremost enjoyable portion of running a business, but it surely is important. Glenn Muske points out a few of the reasons financial record-keeping 1 is so important 1 and the way to make it easier to your business.

Get More Interaction on Google+

(Digital Information World)

It could be tough to get as much interaction as you’d like on Google+, as some members of the BizSugar community 2 discuss here 2 . Meanwhile, Irfan Ahmad shares what 3 forms of posts 3 get the foremost engagement on Google+ and the way you may make that information work on your online presence.

You might help us make these community roundup posts even better by sharing content you think that we must always include. Send your suggestions to 4 [email protected] 4 or submit posts to the BizSugar community.

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